TURNING A STORE INTO A BRAND
ABOUT THE PROJECT
WHAT'S INSIDE
BRAND IDENTITY & CREATIVE DIRECTION
3D & PRODUCT VISUALIZATION
MOTION & SOCIAL CONTENT
What started as a "redesign" ended up building one of the most ambitious projects we've ever touched.
New business model, new visual identity, new everything: custom fonts, 3D, UX, motion, website, checkout, the works. It doesn't feel like shopping. It feels like walking into a studio and finding the one sound you didn't know you needed.
THE EMAIL EXPERIENCE
From product launches to promotional campaigns, I handled email design, campaign ideas, and marketing through Klaviyo, bringing the brand's visual identity straight into people's inboxes.
3D WORLD & ANIMATION
I recreated Synth Palace’s studio in 3D, modeling around 12 synthesizers and the surrounding equipment, alongside character animation. I also contributed lighting, texturing, and UV mapping for one of their plugins (Archetone), and advised on the lighting setup for another (MOD-FX).
